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Million Dollar Business Idea?


 

No, this is not another pyramid scheme. Neither is this a get rich quick idea.

Everyone seems to have an idea or two to make money other than working as an employee for someone else. And there are many who have the grit and will to put it in action. But not everyone succeeds. And there are many who aspire but never wish to perspire to achieve their dreams. Often there are many obstacles, circumstances, and situations in life that does not allow the time or the energy to pursue such dreams. But, these dreams live on.

There are many valid business ideas that could make a million dollars that get buried in these clutter of unfulfilled dreams and ambitions. With various reasons that hinders or stops one from achieving these dreams there is one big factor that prevails. Failure! The fear of investing their money, time and life in an idea that could fail stops many from going ahead. But, having said that, it is also perhaps one of the easiest of factors to overcome. Here I wish to discuss a few simple concepts in the process of developing the fairly secure million dollar idea that would earn you a million dollars.

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The million dollar dream building:

For ease of understanding, I am breaking this down to the simplest form based on the basic principles of marketing that would help conceive the concept:

The Million Dollar Math:

To make $10,00,000 one needs to understand this in exact numbers. You need to first have a very clear understanding how this million dollar is actually broken down in terms of units/service  (referred to as a “product” here on), and consumers.

A million dollars in other words is ten hundred thousands. That is: $10, 00, 000.

If you wish to make a million dollars for yourself, you will have to sell a product a million times with a $1 profit per unit sold. Simple?

So, if you have a $100 profit margin, then you will have to sell your product only a 10,000 times (ten thousand).

A higher the profit margin, lowers the units to be sold. Remember that this unit could be a tangible product, or a service.

Once you understand this, all you have to do is develop the right product/service and back it with a sound marketing plan. A very good and valuable product with its unique feature at a fair market price based on the target buyers’ affordability will sell. In other words, if you were that target customer, will you buy it and why? As simple as that! In order to make this happen, you will need to know a few simple concepts of marketing. Below are a few simplified yet essential features of a marketing plan.

The Product:

This is where it is all about you, your skills, creativity and interest. However it is extremely important to keep the user of the product you develop in clear focus and the true “need” or “use” of the product to the end user. While developing the idea of this product one needs to consider these five common things:

  • What will the potential buyer want or need this product for?
  • Why will this potential buyer buy this product?
  • What are the key characteristics of these potential buyers demographics? That is, what is the typical age group, sex, income, affordability, lifestyle, culture, where they live, etc.
  • Does your product fulfill a need or a want?
  • And are there similar products already there in the market place. If you do not see it, it doesn’t mean it doesn’t exist. A little honest research is very essential.

Next you need to understand the product in detail. The workings of it, the design, the use, the looks, appearance, etc. You need to know your product or service in-depth. You should aim to become a subject matter expert in that product to be safe.

You also need to understand the market and industry of the product or service. You need to study the actual worth of the product. Look for examples of similar products. Understand and learn how they work, why they are priced as such, how they are sold, who buys them etc. You also need to constantly ask yourself why will anyone buy your product or service. What is unique about your product that will compel a buyer to buy your offering from the other seller?

For example: If you think it is a brilliant idea to start-up another On-line Home Rental service offering, where home owners can advertise their rental property and prospective renters can search and rent homes, how does it compare?

  • What will you offer differently compared to the other players?
  • What will be unique about your service?
  • Is that unique offering enticing enough for the consumer to shift their loyalty?
  • How many potential renters are there in your city?
  • How many rental homes are there in your city?
  • What percentage of people go on-line to search rental property from the potential renters?
  • How many such on-line sites are there and how many listings are there per site?
  • Is there room for another player?

These are some question one needs to ask and study when developing a product or service.

The Price:

Disposable shaving sticks with blades are cheaper in price and sold in packs with multiple units. But, the individual shaving sticks, from the same manufacturer, comes with few blades. And the user will have to buy the blades separately which are often more expensive than the shaving sticks. Yet there are consumers who choose to buy the individual shaving sticks and blades separately and willingly pay more for the negligible shaving comfort. So the question is, who is your target customer? The one who wants to save money, or the one who is will to pay more? Remember the million dollar math. Higher the profit margin, lower the units to be sold.

You will also need the actual and real cost to market or serve. This means what will it cost you to manufacture this product and bring it to the stage where the potential user/buyer will make the purchase. These typically involves these common costs to consider:

  • Cost to develop and make the product
  • Cost to package and make the product look desirable
  • Cost to sell it (marketing, selling staff, advertising, etc.)
  • Cost to deliver (transporting to the place of sale or the customer)
  • Over head costs (staff salaries, real estate-rent, utilities etc)

Now once these costs are detailed add-on a realistic profit margin to it. Do not be greedy and over price it, or do not make it too cheap and decrease its value. The price is based on what the target consumer is willing to pay for the product or service based on the value it has for them. It is called “fair market value” or FMV. It simply means that, it is a price a knowledgeable and fair potential buyer will be willing pay for the product or service you offer.   

 

The place you sell or do business in:

I love food. I enjoy all kinds of food, such as Japanese, Arabic, Italian, Indian, Chinese, etc. Hence I love to cook. I can get any recipes from books, Television, internet and my wonderful sister in-laws ultra fantastic recipes and create some amazing and delicious food. But I hate cleaning up. Perhaps that is why many of us choose to get food delivered home. And every once in a while, we choose to go and dine out. Although, we can make many good and great dishes ourselves at home, we choose to go out and pay for it. We opt to dine out, have someone cook some great creations, and serve it to us. And we will pay a price that we fully well are aware is at least 200% more than the cost of it and still leave behind a handsome tip to the waiter. And we do all this for the “experience”!

I walk into several restaurants and wonder why did they even bother? The décor is at best drab, the tables/furniture pretty bare, service is just short of being shot at, and often the food is worse than what I can make if I were drunk out of my senses. And to add to this condition, if one dares to jump over the fence of baffling curiosity and converse with the owner of this business, they will unwaveringly express their disappointment at their customers. They will blame the market, economy, the government, culture, weather, and the dog at their home but never themselves or the state of their place of business.

One of the essential parts to a successful business is its location. Where do you sell your products or service? Is it on-line, is it in a business district, does it have customer parking, does it have a steady or good flow of your target customers, or is your product sold at a retail location, does it have a prominent shelf space etc. These are some of the things you seriously need to consider.

Always remember that the environment or atmosphere usually has a huge impact on the business. There is a very good reason for the kids of music that is played in a supermarket, a fashion retail outlet or in a hotel elevator. Which begs the question, why do some Indian restaurants play sad and depressing music? It usually kills my appetite.

How will you promote your business?

How will you make the customer come to you, see your product or service and make the purchase now? How fast do you want to make your million dollars? Will a one dollar a day pace suffice or do you have a fixed time frame to make your first million dollars? If so, how will you sell those units within that time frame?

There are several creative ways to do this. But no matter how you plan to do this, and come up with new ingenious ideas or traditionally proven methods, you will always have to keep asking yourself this; why will the customer buy from me? Or, put yourself in the customer’s shoes and see if your promotional idea invokes you to make the purchase. Until the numbers shows in sales, keep developing these ideas. Whether it is a free promotional offer, a special discount, a limited time offer, a free gift, it has to make sense to the buyer.  

I remember a Photography Film Processing Lab not so long ago before the digital photography industry killed their business. The owner of this lab came up with a new and different idea to promote his business. He bought a consignment of promotional products from a liquidation dealer. And he charged $0.50 cents more per print to process a film roll and would give each customer a random number to pick. Based on the number the customer could win anything from a key chain, to a television. His store will packed with these floor to ceiling promotional goods and a beeline of customer all through the mall. 3 months later the promotion died, but the beeline lasted a few good years.

Similarly, you would buy your child a Kids meal at McDonald’s knowing that they won’t eat the food, but the free toy will shut them up for a while.

That’s promotion in a nutshell.

 

 So, what is your Million Dollar Idea?

It doesn’t have to be what everyone does, or something that has never been done before. It has to be good, realistic, and positioned appropriately. More than anything else, you will have to believe in it based on realistic numbers and research.  There are several brilliant products and services that were once laughed at or criticized but is one of the most successful ideas or products in today’s world. A personal computer in every house was once such a dream of a famous individual. Build your million dollar dream and make it happen!

 

Some select Quotes to remember!

 

And while the law of competition may be sometimes hard for the individual, it is best for the race, because it ensures the survival of the fittest in every department.
Andrew Carnegie

As a small businessperson, you have no greater leverage than the truth.
John Greenleaf Whittier

Do more than is required. What is the distance between someone who achieves their goals consistently and those who spend their lives and careers merely following? The extra mile.
Gary Ryan Blair

Do not trust people. They are capable of greatness.
Stanislaw Lem

Don’t worry about people stealing your ideas. If your ideas are any good, you’ll have to ram them down people’s throats.
Howard Aiken

Every young man would do well to remember that all successful business stands on the foundation of morality.
Henry Ward Beecher

Failure doesn’t mean you are a failure it just means you haven’t succeeded yet.
Robert H. Schuller

 If you listen to your fears, you will die never knowing what a great person you might have been.
Robert H. Schuller

If you owe the bank $100 that’s your problem. If you owe the bank $100 million, that’s the bank’s problem.
J. Paul Getty

In modern business it is not the crook who is to be feared most, it is the honest man who doesn’t know what he is doing.
William Wordsworth

Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all.
Dale Carnegie

No enterprise is more likely to succeed than one concealed from the enemy until it is ripe for execution.
Niccolo Machiavelli

Not for nothing is their motto TGIF – ‘Thank God It’s Friday.’ They live for the weekends, when they can go do what they really want to do.
Richard Nelson Bolles

Nothing so conclusively proves a man’s ability to lead others as what he does from day to day to lead himself.
Thomas J. Watson 


Power of Choice


 

 

 

Amongst all the wonders we are blessed with, one of the most powerful abilities we have got distinctively from other living beings, is the unique power to choose. Here I am talking about choices we make in life on a day to day basis between good and bad and as human  beings as opposed to be possessed by emotions, ego and pride which often is not necessarily the right choices. I must also say that I am aware that choices are at times limited to people based on the circumstances they live in, thus I am talking about those who can still make better choices in lives in an effort to have a better living and happier and meaningful lives regardless of their circumstances.

What is this ability to choose? What is choice?

It is the mental process which helps us to judge and analyze from multiple options and selecting one of them based on preference. Choosing from these multiple options usually results in a consequence or a need for action that would eventually derive at a desired consequence.  In any given day or human beings are subject to making several choices that affect their living. They may be from the simplest forms to complex in nature. The consequences of these choices or decision to choose one from another may affect their lifestyle, religious affiliation, political position, finances, attitude towards others, reaction to situations, and health.

Our life essentially is nothing but a collective result of the choices we have made along the way. There choices were made at several moments in life, based on several experiences and circumstances, but nevertheless these were our choices and we face and live the consequences of these very choices. We each have the power and freedom to choose right from wrong. Often as humans we end up choosing easy from hard and sadly the hard ends up being the right one to choose. The righteous and just thing to do often involves hardships, disagreement from common folk, against certain odds, and at times contrary to common thinking. But it is in such choices that great accomplishments lie. Greatness has never been served on a silver platter, but it has only been earned by the choices made against all odds with the will, determination and perseverance. But it begins with the choice. And the power to choose is in your very power.

We are always faced with such choices in our lives. We are always given these options and choices to choose from in almost every aspect of our life. But we need to have the wisdom, integrity, and the will to make the right choices for ourselves and in an effort to make our world a much better place. The life we live is designed to challenge you to make the right choices in life. And each of your day to day choices result in a continuous change in the resulting consequences that shape your living. It may seem hard to imagine right at this moment, but you can change your life by simply making the right choices in life. It’s entirely up to you. You can get rid of old habits, change unwanted situations, make better lifestyle choices, better diet, choose better food, better friends, better reactions to situations and problems, and give yourself permission to achieve great things in your life by making good, educated and right choices in life.

Here are some chosen inspirational quotes from some well known people that will help you understand the power of choice:

“Man is made or unmade by himself. By the right choice he ascends. As a being of power, intelligence, and love, and the lord of his own thoughts, he holds the key to every situation.” – James Allen (1864-1912, author of As a Man Thinketh)

“You and I are essentially infinite choice-makers. In every moment of our existence, we are in the that field of possibilities where we have access to an infinity of choices.” – Deepak Chopra (1946-…, physician and author of The Seven Spiritual Laws of Success)

“Until a person can say deeply and honestly, “I am what I am today because of the choices I made yesterday,” that person cannot say, “I choose otherwise” – Stephen R. Covey (1932-…, author of The 7 Habits of Highly Effective People)

“There are two primary choices in life: to accept conditions as they exist, or accept the responsibility for changing them.”- Denis Waitley (1933-…, motivational speaker and author of The Psychology of Winning)

The strongest principle of growth lies in human choice. – George Eliot

 Start with what is right rather than what is acceptable. – Peter F. Drucker

It’s choice – not chance – that determines your destiny. – Jean Nidetch

In today’s world, many of us are also spoilt with choices. We do not know what is good for us and what is not. Young high school kids have trouble picking a profession, university and ambitions. Young graduates have trouble picking jobs, or company’s to work for, others have to choose their life partners, financial options, cars, life style, cell phones, televisions, computers, and even a simple cup of coffee is from a list of options and variations. There were times where I can walk into a Café and ask for a coffee. I would get a cup of coffee, a jar of sugar and a pot of milk. Today in the name of quality service, brand and marketing gimmicks for an extra $4 weather you like it or not, you are forced to pick from Columbian, American, Costa Rican, host of other gourmet beans, ground, coarse, fine, Grande, Venti, Tall, milk, 2% milk, cream, black, white sugar, brown sugar, honey, sweetener, and still end up with just a coffee to kick start your morning. But often these wonderful choices for many are bigger problems than convenience or luxury.

One key factor that disturbs me most is the choice and decision of young kids today. They are very quick to choose, decide and almost demand the best and often most expensive when it comes to their clothes, video game units, laptops, mobile phones, and girl friends. But in their key and one of the most vital times of life they deliberately choose the most vain, aimless, lazy, and easy way out of them all of education, profession and future. They either, opt out of school, defer university entrance, choose other vain interests over scoring good grades at school, learn, aim for a easy degree to graduate in, or a comparatively lower ambition in life. This way they dwell in a world where mediocrity is considered the norm. They do not choose to get the best of grades, make it to the best of universities, get the best of professional qualifications, excel and specialize in their professional qualifications, get the best of jobs and live the best of lives.

I do not mean that everyone has to be successful or be the top achiever in life although each truly carry the ability and can if they want. Being ordinary, mediocre is fine as well, but only if you can be happy and do not eventually become bitter and a burden on the rest of the society, and your loved ones and a total waste of life. Often such vain individuals who often seek the easy way out continue to take poor decisions that end them up assimilating a string of bad actions, and resulting consequences due to their poor state of living. They will rather choose to get a fat loan or more than affordable car where they have the means to fill the gas to run it or not, but will use educational loans as an excuse not to study further, they will choose to spend their parents and their meager earnings on their cell phone bills and testing fees but never on a clean pair of jeans or clothes. They will choose to take advice and rest on the opinion of some half ass, semi educated, pea brain school councilor or the worst amongst the lot, overly friendly irresponsible teachers advice who will encourage dropping off from school and taking a hike across the country or to another country, smoke weed and have fun or get into a get rich quick dot.com business or buying their share of the pyramid scheme they themselves got suckered into, before they get back into the groveling and hard and difficult life of books and professional qualification. But they will hardly choose the advice of their selfless, hard working, sacrificing and extremely caring parents and well-wishers who will often be willing to support their ambition, best quality of education, universities, and help along the way by helping or paying off their tuition fees as opposed to bank loans, get them a vehicle, give them a house to stay, etc.  I once was told that a person will invariably choose the best and eventually become very successful in life, if he or she is given only the best option as the only and last option to choose from. I guess today’s youths must be given a course in high school on the realities of life and the consequences of human choices and their options to choose their future, designed especially to systematically break their stupid and life wasting unrealistic dreams of getting rich quick with very little efforts by highlighting the notoriously proven schemes such as, pyramid schemes, peddling drugs, doing business without qualifications, etc. Instead they need to be educated of the resulting proven consequences of such choices and to indulge in creative thinking and strategic planning and development of ideas for the real world that will help them succeed.

Educated and quality choices about self, others, life, and character will only result in success, happier life and great achievement


Your world is a result of your “reactions”.


 

Stress and difficulties have been my best buddies all through my life. In fact they are buddies with every one of you.  But regardless of mental stress and the troublesome  circumstances life has taken me through, I have been fortunate to realize my own behavior and often laugh at the things I do. Especially when I find myself or others under pressure, I find we do many silly and often stupid things. Our rational and cognitive self disappears and instant emotional responses take precedence which invariably stands tall opposing our basic logic.

Allow me to explain myself by sharing one of my such irrational responses to a situation: I once got on a popular diet recommended by someone close which promised a drastic weight loss in a week – 10 days time which would be a good kick-start to get on an eventual balanced diet program. Having stuck to my diet from day one which involved consuming copious amount of bland vegetable soup and low-calorie raw fruits and vegetables, I arrive on my 4th day successfully. I had dreaded this day because it involved me surviving on partly skimmed milk and bananas. Of course, I hate milk!  But as my luck would have it, my morning began with my daily dose of senseless comedy and needless stupidity.

Here is a short version of what I mean: A customer with an annoying disposition calls me when I was in the washroom and left a message for me on my voice mail. I see the message on my mobile phone and decide to listen to it once I am out of the door, on my way to work. Meanwhile, he calls my boss asking him where I was and that I didn’t pick up his call. By the time I was heading out my boss calls me asking me why my customer was calling him and why didn’t I pick his call. Having explained to him my obvious reason, I call up my customer to help his query. During which my boss calls me to check if I had called him. He gets my voice mail as I was still on the phone and thus leaves a message to call him back. He assumed that, perhaps my phone wasn’t working and all calls were going to the voice mail directly. After I was done with my customer, I picked up my voice mail again and then called my boss to let him know that I resolved the customers concern, and my phone was just fine and I am furious with his impatience and micro management and my this annoying customers behavior.  Phew! No, this isn’t an exaggeration. It is exactly a day in the life of a Senior Manager in the corporate world of today.

Anyhow, in this madness and my rage, I stop by at the gas station to pick a couple of bottles of my hated milk for the day. I rushed in and walked past the puffed up shiny bags of potatoes chips wearing their contents proudly on their chest, and those gleaming bars of chocolates screaming for my attention. I got to the refrigerator and quickly scanned through the neatly stacked stout cans of soft drinks in all colors and shapes and calorie counts looking for my milk. And there again there stood several of them in different colors, flavors and shapes and sizes. I quickly scanned and saw one in blue which read “French vanilla”. Yes, perhaps this flavor will help me guzzle it down with some relative ease and thus grabbed it, paid for it and got back into my car. As I began drinking it on my way to work, I found the flavor to be rather strong and thick. But as I couldn’t take my eyes off the road to read the fine prints I continued consuming its contents until I finished it. And once I reached my work, I looked at the bottle and the writings in small letters. It said “Coffee creamer” and when turned it around to see its calories I realized that I just had consumed the whole 1000 calories of its contents.  There crashes my diet plan and three days of sacrifices.

 It is amusing how we react to such simple daily pressures. And what is even more amusing is how easy it is to avoid such reactions. If I had only cooled down and controlled my anger I would have been a bit more focused. If only I realized there was absolutely no need for me to rush to work, I could have been a bit more diligent in picking up the right bottle of milk. I could have very well done that. But I didn’t and hence ended up doing something totally stupid.

 It is so odd to see us; intelligent beings do such stupid things in life. Many of our problems and unpleasant situations are created by us and our instant reactions. And we would be the first to see such stupidity in others and either correct them or laugh at them. But we seldom think about our own such behavior. No matter the external situation or circumstances. The choice of how we react to it is absolutely in our control.

 The power to choose our reaction:

It is the mental process which helps us to judge and analyze from multiple options and selecting one of them based on preference. Choosing from these multiple options usually results in a consequence or a need for action that would eventually derive at a desired consequence.  In any given day as human beings we are subject to making several choices that affect our living. They may be from the simplest forms to complex in nature. The consequences of these choices or decision to choose one from another may affect our lifestyle, religious affiliation, political position, finances, attitude towards others, reaction to situations, and health.

Our life essentially is nothing but a collective result of the choices we have made along the way. There choices were made at several moments in life, based on several experiences and circumstances, but nevertheless these were our choices and we face and live the consequences of these very choices. We may choose to blame the circumstances, but nevertheless the choice was ours and we are solely responsible for those choices and the eventual outcome. We each have the power and freedom to choose right from wrong. Often we end up choosing easy from hard and sadly the hard ends up being the right one to choose. The righteous and just thing to do often involves hardships, disagreement from common folk, against certain odds, and at times contrary to common thinking. But it is in such choices that great accomplishments lie. Greatness has never been served on a silver platter, but it has only been earned by the choices made against all odds with the will, determination and perseverance. But it begins with the choice. And the power to choose is in you.

Here are some ideas on changing the outcome by changing your reaction:

1. When someone can not understand your point of view, try rephrasing it differently with calm. Do not express frustration or anger but instead express patience and stage what you are trying to say differently. Do not brand them as stupid or crazy if they cannot understand you. It could be your choice of words and demeanor is confusing to them. It may be easy for others to understand you but it doesnt mean that this person would also be able to do the same. Remember that each person, their experiences, comprehension, and demeanor is different. You have to match their understanding to make your point. It is not necessary for them to meet your style of communication.

2. When faced with an aggressive or pushy person, do not push back or try to retaliate with more aggression or rage. Instead, try walking away and avoid a futile attempt to communicate with someone who is obviously has lost their mind in anger. Allow them to cool down. Life doesnt end at that moment. You can always return to discuss the concern or issue later again if it is worth your time.

3. In an argument, state your point calmly and patiently try to explain. There is absolutely no point in raising your voice or expressing anger which makes one deviate from the point of concern to a battle of rage and ego. Remember that a disagreement is often with a certain issue and work or discuss to agree or agree to disagree. Do not turn it into a battle of egos or who can shout louder than the other. The volume of your voice or the choice of harsh words has never helped driving a point through. It has only helped aggravate the emotion. (I thank my sister for this lesson). 

4. When someone is stubborn in doing something that you believe is wrong and they do not listen to your advice, learn to let them learn by their mistakes. As you learn from your mistakes and people need to learn from their failures, let them go through the process. Some people choose to learn this ay and it is better for them. And also remember that some people may choose to do something which they fully well know could result in getting hurt. But they have their own reasons. For example: I know those who go out of their way to be nice to people who could hurt them because they belive that their nice and loving behaviour may help inspire the other person to become a better person.  So learn to be supportive of such people. Allow them to do as they seem fit after having explained your concern. But be there to support them with your love and understanding if they get hurt.  

5.  Do not stop yourself from reacting to any situation. By staying silent to avoid possible discourse, you invariably position yourself as a victim in your mind. Instead try to react in a manner that you express your point respectfully without hurting anyones ego.  Remember that as your react to a given action. Your reaction provokes others to respond too. So try to react in a manner that will invoke a positive response from others. In other words, your reaction can calm things. Your reaction can aggravate a situation. And your reaction can inspire others to be like you.

  • React to a problem with a solution not stress.
  • React to anger with calm and composure not anger.
  • React to stupidity with humor nor ridicule.
  • React to adversity with empathy not rage.
  • React to authority with compliance not aggravation.
  • React to injustice with polite defiance not violence.
  • React to ego with class and humility not disrespect.
  • React to confusion with patience and rationality not impulse.
  • React to arrogance with avoidance not submission.

Remember that your reaction can inspire change. Be inspirational! The world is often nothing more than a result of your reaction to any given situation!

I leave you with some chosen inspirational quotes from some well-known people about choice and reactions:

A positive attitude causes a chain reaction of positive thoughts, events and outcomes. It is a catalyst and it sparks extraordinary results. ~Wade Boggs
~

“Man is made or unmade by himself. By the right choice he ascends. As a being of power, intelligence, and love, and the lord of his own thoughts, he holds the key to every situation.” – James Allen (1864-1912, author of As a Man Thinketh)

~

 For some reason I did something where I realized I could get a reaction. That was when I broke out of my shell at school, because I really didn’t have any friends or anything like that and I just kind of was going along, and then finally I did this zany thing, and all of a sudden I had tons of friends. ~Jim Carrey 

“You and I are essentially infinite choice-makers. In every moment of our existence, we are in the that field of possibilities where we have access to an infinity of choices.” – Deepak Chopra (1946-…, physician and author of The Seven Spiritual Laws of Success)

~

Reaction – a boat which is going against the current but which does not prevent the river from flowing on. ~Victor Hugo~
“Until a person can say deeply and honestly, “I am what I am today because of the choices I made yesterday,” that person cannot say, “I choose otherwise” – Stephen R. Covey (1932-…, author of The 7 Habits of Highly Effective People)

~

That’s what takes people out of the fight half the time. They get hit and half the reaction is your ego is saying, ‘I cannot believe that person just lit me up – how humiliating.’  ~David O. Russell~

“There are two primary choices in life: to accept conditions as they exist, or accept the responsibility for changing them.”- Denis Waitley (1933-…, motivational speaker and author of The Psychology of Winning)

~

The meeting of two personalities is like the contact of two chemical substances: if there is any reaction, both are transformed. ~Carl Jung
 
~

 Start with what is right rather than what is acceptable. – Peter F. Drucker

~

It’s choice – not chance – that determines your destiny. – Jean Nidetch


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